Uncovering the Sweet History of the Milkshake

roast beef shops

At Bill & Bob’s Famous Roast Beef, we’re not just known for our signature sandwiches—we’re also proud to serve up thick, creamy milkshakes that pair perfectly with your favorite meal. Our roast beef shops have always believed that no combo is complete without a sweet, frosty finish. That’s why we’re taking a moment to look back at how milkshakes became one of America’s most beloved treats.

A Humble Beginning in the Late 1800s

The first milkshakes were a far cry from what we know them to be today. In the late 1800s, they started as a whiskey-laced tonic—more of a health elixir than a dessert. But by the early 20th century, they had evolved into a family-friendly drink made with milk, syrups, and eventually, ice cream.

The Rise of Soda Fountains and Diner Culture

During the 1920s and ‘30s, milkshakes gained popularity in soda fountains and drugstore diners. With the help of new electric blenders, soda jerks could whip up thick, smooth shakes right at the counter. These creamy drinks quickly became a nostalgic part of American food culture.

Golden Age Glory in the ’50s

By the 1950s, milkshakes were everywhere—from drive-ins to diners—and were usually served alongside burgers, fries, and yes, roast beef sandwiches. The tall glass, accompanied by whipped cream and a cherry on top, became an iconic image of post-war comfort food.

Modern Twists and Social Media Fame

Today’s milkshakes have gone viral, literally. With outrageous toppings like whole cupcakes, candy, and cookies, they’re now both a treat and a spectacle. But while trends change, the love for a thick, creamy milkshake remains timeless.

Still a Classic at Our Roast Beef Shops

Even with all the new trends, we keep things classic at our roast beef shops—where a chocolate or vanilla shake is always the perfect match for a hot roast beef sandwich. It’s a tradition that never goes out of style.

Bill & Bob’s Famous Roast Beef | MA Roast Beef Shops

At Bill & Bob’s Famous Roast Beef, our milkshakes are made the old-school way—rich, satisfying, and always worth the extra spoonful. Come in today and enjoy a classic combo you’ll want again and again. After all, nothing beats the flavor of tradition, especially at one of your favorite roast beef shops!

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